Simpacti

Simpacti helps recreational smokers "Enter The Moment" of experience. Lighting a cigarette is much more than [an] act or routine - it's part of memories about to be made. We helped them shape the expression of who they are and what they mean to their audience.

Scope of Project
Strategy
Creative Direction
Naming
Branding
Tag-Line
Apparel,
llustration
Packaging
Animation